STREAMING · STRATEGY · CONSULTING

What majors and platforms know
and how to use it for your career.

Trusted by

Who am I?

18 years. That’s how long I spent at the heart of the music industry, at Sony Music and then Amazon Music as Lead Music Programming, building streaming strategies for artists like Michael Jackson, Céline Dion, Julien Doré, Jain, Kyo, The Clash and Jean-Jacques Goldman, generating billions of streams through playlisting.

Today, I bring that experience to independent artists and music industry professionals who want to build something that lasts. Because behind every music project, there’s a dream that deserves to be built seriously, with the right tools and the right method.

What I bring? Something online gurus simply cannot offer: inside knowledge. How things really work inside a major label. How streaming platforms think, prioritize and decide. The methods used by the world’s biggest record labels and platforms — made accessible, concrete and adapted for independents.

I am a music project development strategy consultant, accredited trainer and certified coach. I published “Réussir son projet musical” (available on Amazon) and I speak at international professional events dedicated to music and tech.

My services

Consulting

Trois Cafés Gourmands

French Pop

Saults

Pop

Ant Cosmos

Latin Pop

Eko Eko

French Pop

Martin Oh'

Electro Pop

Sorosoro

French Pop

Good Franco

Indie Latin Pop

Laiv

Indie Electro

Clara

French Pop

Karine Kristiansen

French Pop

BiwOne

Dancehall

Beubeu

French Pop

Luvanga

Afro

Valentine Michaud

Classical

Ozak

RnB

Tetha

Dark Pop

My method is unlike anything you’ll typically find out there. I don’t hand you a ready-made action plan to execute on your own. I pass on the real methods of the industry — the ones used by major labels and streaming platforms — so you can make them your own and replicate them on your project, independently. We build together, starting from your reality: your project, your goals, your resources — then we adjust and amplify what works.

My approach is built on:

  • Sharing concrete methods drawn from the biggest structures in the industry, adapted to your specific situation
  • Co-building a tailor-made strategy, aligned with your vision and the maturity level of your project
  • Developing your autonomy: understanding the mechanics so you no longer depend on an intermediary
  • Continuously optimising what’s already in motion: analysing, adjusting, amplifying what produces results
  • An expert eye to prioritise efforts, avoid costly mistakes and move forward with clarity and confidence

Maximising visibility across streaming platforms

Using the right tools and practices

Building an engaged fanbase

Generating lasting, high-quality streams

Who is it for?

Artists in development, emerging or established

Pop / EDM / RnB / Rock / Classical / Jazz

Producers / Labels / Publishers

Coaching

You’re putting out music. You’re active on social media. But the streams aren’t following.

Visibility and streams are not the same thing, and confusing the two is one of the most costly mistakes independent artists and music professionals make today.

In this 3-hour online masterclass, I share what I learned over 18 years inside Sony Music and Amazon Music: how platforms think, what they reward, and how to turn your visibility into real, lasting stream growth.

Not theory. Insider knowledge, made actionable.

In 3 hours, you’ll understand how streaming algorithms work, build a concrete release strategy for your next project, and learn how to connect your social presence to stream growth — so your audience doesn’t just watch, they listen, save and come back back.

For independent artists, managers, labels and music professionals ready to stop guessing and start growing.

Impactful storytelling

Consistent content

Clear identity

What clients say

A top-notch coach who knows the industry inside out. Great ideas, coaching, strategy — the perfect combo. Thank you!!!

Working with Camille has been a turning point in my music career.
From being lost not just in one area, but in several (like social media management, administration, labels, distribution...) to making the most of these tools, building a clear action plan with her, and seeing great results quickly.
Camille has a real gift. She’s versatile, efficient, and knows how to see “through the matrix” 😁
I hope we’ll keep working together for a long time!

An engaging and highly skilled speaker! Her workshop “Conquering the World of Music Streaming”, part of the Communication and Marketing training program by Le Fair, is as clear as it is inspiring. She knows how to break down the mechanics of streaming platforms for artists, explain the strategic stakes, and provide concrete advice to help them develop their music projects effectively — a true goldmine of essential insights! She has already delivered this training several times for our award-winning artists, and we are delighted to continue working with her!

Thank you to Camille for her highly effective streaming support and for all the work she’s done on the project over the past few months!

I had the chance to work with Camille on developing an artist’s streaming strategy. She has full mastery of her field and digs deep into every question that may arise. With clarity and a pedagogical approach, she keeps us aligned with our goals and timeline. We came out of this collaboration much better prepared to face these challenges! I highly recommend her.

Services

Consulting

Premium

Do you want tailored support to develop your project and ensure its success?

Included

Action plan

Toolkit

One-on-one sessions

Monitoring and recommandations

Partner network

Duration
3 months and more
Price
Pricing upon request
Coaching

Masterclass

Do you want to know everything about music streaming? How it works? What levers and techniques can generate plays?

Included

1 masterclass

PDF presentation

Duration
180 minutes
Price
€500 (+€100 per additional participant beyond 2)

Contact

Need more information about my services and rates or to schedule an appointment? You've come to the right place.